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WordPress: Ad Blocking And It's Effect On WordPress Websites

  • The Urban Hive 1601 Alhambra Boulevard Sacramento, CA, 95816 United States (map)

WordPress-based publishers must understand how to strategically address ad blocking today and in the future as ad blocking becomes more widely adopted and aggressive. This talk will cover how ad blockers works, the effects of ad blockers on your website, and their impact on revenue and third-party services like AdSense, Google Analytics, and many others. You'll learn about strategies to interact with and bypass ad blocking, discover how to gain insight into the demographics and behavior of a site's ad blocked audience, and get a brief introduction to the Adtoniq WordPress plugin.

SPEAKER:
Gary Portney is the CEO and Founder of Adtoniq, a company focused on solving challenges for websites impacted by ad blocking. He has founded three other companies and has extensive experience in building enterprise software companies. Learn more about Gary athttps://www.linkedin.com/in/garyportney/

SCHEDULE:
6:30 pm
Networking and attendee welcome
FREE PIZZA Courtesy of A2 Hosting!
https://www.a2hosting.com/

6:45 pm
Opening Remarks
Speaker Presentation
Q&A

7:45 pm
Community/Attendee Announcements

PARKING:
Parking is free in the lot and on the street!